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Self-custody was sold as easier than it really is. AI just made it harder. Strive CEO Matt Cole on why AI won't kill self-custody, but is exposing how unprepared the old…

Scott Melker
Published: 2026-10-30 12:40 UTC
Collected: 2026-10-30 14:15 UTC
Original language: Not supplied by source
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Self-custody was sold as easier than it really is. AI just made it harder. Strive CEO Matt Cole on why AI won't kill self-custody, but is exposing how unprepared the old infrastructure is "Right now…

Self-custody was sold as easier than it really is. AI just made it harder. Strive CEO Matt Cole on why AI won't kill self-custody, but is exposing how unprepared the old infrastructure is "Right now, we're in this messy transition period where in the past, people thought self custody was easier than it is." "I've always thought about sovereignty just in general, as sovereignty is a real responsibility. That requires real work." "Whether that's self-custodying your Bitcoin, whether that's buying guns and properly storing your guns, name your thing that gives you protection and sovereignty, it's a responsibility." "As an industry, it was probably sold as easier to do than it really is, and AI has exponentially brought risks to doing that." "I don't think it will ultimately kill self custody. But we're in this period where AI is exponentially growing, and we're still kind of living on these legacy rails that weren't prepared for the explosion of technology from AI."

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Scott Melker · Published 2026-11-13 22:23 UTC

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